Mark Shub is an entrepreneur, landlord, and family business leader who overcame academic struggles to achieve success. His journey, from nearly failing 11th grade to graduating with honors from Bryant University and The Wharton School, fuels his insights into bias and decision-making. Growing up in a multicultural family and leading a business sharpened his understanding of human behavior, which he explores in It’s All BS. When not writing, he manages GDF Properties, collaborates with his siblings, and spends time with his wife, Arielle, and their children. He believes success is built on the challenges we overcome.